Month: September 2016

• It Takes A World To Support Our Girls

  In an essay written for Glamour, “This is What A Feminist Looks Like,” President Obama shares his views on women, gender and feminism. Long story short, we’ve come a long way baby, but we sure as heck aren’t there yet: “When you’re the father of two daughters, you become even more aware of how gender…

  dannielleblumenthal

  September 6, 2016

  social media, Uncategorized

  Dannielle Blumenthal

• Branding to Transform Government Customer Service

  The September 2, 2016 edition of NextGov ran a story on the 2016 edition of Forrester Research’s Customer Experience Index. The report will cost you $499 to purchase but the article highlights what for me is the main point: “The federal government finished dead last among 21 major industries, and had five of the eight…

  dannielleblumenthal

  September 4, 2016

  social media, Uncategorized

  branding, Dannielle Blumenthal

• "Freedom to Call the President an Idiot"

  It was a cold winter afternoon and we were sitting at one of those elegant, traditional restaurants in Washington, D.C. where you can get a fish and chips and a beer while craning your neck to hear both journalists and diplomats. Oh, how I hate these forced social gatherings, I thought to myself. Maybe it…

  dannielleblumenthal

  September 3, 2016

  Uncategorized

  Dannielle Blumenthal

• Authentic Tweeting Without The Mask

  It’s a question that comes up a lot when companies decide how to use social media: “How should we present our identity to the public?” Here are the typical options, along with the pros and cons: A single organizational account where you don’t know who is talking (a.k.a. “The Wizard of Oz”): The benefit of…

  dannielleblumenthal

  September 1, 2016

  social media, Uncategorized

  Dannielle Blumenthal