Month: January 2016
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A Workaholic Learning Faith: Some Thoughts On Parshas Yisro
First – Hashem says not to make images of Him OR the angels. If G-d is concerned about idolatry then why extend the prohibition to other spiritual beings? They also serve Him. Second – in the Ten Commandments we are told to rest on Shabbos because Hashem does. But the other commandments don’t come with […]
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When It’s Time To Say: "I’m Enough."
We are never enough. What we have. How we look. Who we hang out with. What we wear. Our emotions, our bank account, our achievements. All of it, wanting. If only we could be more composed, more confident. If only we radiated…serenity. If only we could buy… If only we worked at Twitter (well, actually […]
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Is HR The "Dark Side" Of Your Brand?
How you handle difficult “people situations” reveals more about your brand than you would like to admit.When you hire skilled experts but do their jobs for them, you show that the company has no investment in its people. It’s all about results, but human beings aren’t part of the equation.When you give employees tasks but […]
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Culture Eats Acquisition For Lunch: Why Microsoft + Yammer Was Doomed
“Hey little sister, what have you done?Hey little sister, who’s the only one?Hey little sister, who’s your superman?Hey little sister, who’s the one you want?Hey little sister, shotgun “It’s a nice day to start againIt’s a nice day for a white weddingIt’s a nice day to start again.” – Billy Idol, “White Wedding” Anyone who’s […]
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#Snowzilla 2016: Notes From The Abyss
My heart is beating pretty hard right now. In fact I’m having trouble breathing. Maybe it’s the coffee, I told myself this morning, when this first started. Two shots of espresso is a lot. But no, it’s four hours later now and I think it’s because of the impending snowstorm. The one they are calling “the storm […]
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We Came Here To Fail & We Succeeded
I’ve always had trouble believing memoirs and case studies. It’s only common sense to surmise that most of this shit is made up. For one thing, anybody writing a thing about themselves is creating a character, and they have a vested interest in making that character sound good. But most of life is a drumbeat of […]
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5 Unexpected Ways To Make The Client Listen
“It is much easier for some clients to dismiss ideas than to engage with them. But that’s exactly what we must advise our clients not to do….[because] they’ll just go somewhere else. There will always be someone who will embrace a brilliant idea. You do not want it to be your competition.” – Michael Dunn, Senior Brand Strategist | […]
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brand transparency (2002) by Chris Macrae: open source, full text [recovered]
For many years I was despondent that this text, posted more than a decade ago by me on Chris’ behalf for public consumption, had apparently been lost. It originally appeared at the (now-defunct) Institute For Brand Leadership website, where I served as director from 2001–2003. Fortunately, I found it on the Internet Wayback Machine. All […]
2016 Diary - Dannielle Blumenthal 